Negative reviews happen. How you respond determines whether they hurt your business or actually build trust. Here's the playbook.
Review responses are a ranking factor and a trust signal. Proven templates for every star rating, plus the principles behind them.
Yelp bans all review solicitation. Violating their rules triggers filtering and Consumer Alerts. Here's exactly what's prohibited and what's allowed.
Google allows active review solicitation. Yelp bans it. Know the rules of each platform before you build your review strategy.